customer applications | people are saying
they said it better than we could
Real people in their own words. No marketing speak and no technical jargon. Just pages of customers, analysts, and journalists commenting on how Tableau helped save them time through fast analytics and visualization.
Stay-in-home
"Microsoft CRM now helps our sales and marketing staff manage and track our activities, while Tableau delivers crisp, compelling analytics and dashboards to monitor business performance."Tim Borquez
Systems Manager
Louisville Water Company
"I am a very firm believer that you must look at data from many perspectives in order to be able to find patterns, causes, or associations between the variables and the events they represent. Tableau seems to be the application that allows immediate capability in 'flexible finding' exploratory data analysis."Edwin Chestnut, Jr.
DIrector of Business Performance Management
CFO Magazine
"Tableau takes data visualization to a new level. Users are able to point to a data source, then easily create drag-and-drop views. A finance worker doing budget analysis, for example, can quickly uncover exceptions, outliers, and hidden clusters — then compare the results against different time periods."Esther Shein
“What's Hot This Summer”
IT-Director
"Tableau Software should rightly be applauded for taking BI software to a new level. I would have no hesitation in recommending any current or prospective new user seeking a BI tool to look seriously at Tableau.”Dave Waddington, Senior VP and Head of Research, The Information Difference
"New Vision for BI"
Campus Technology
"Using an interactive drag-and-drop interface, Tableau turns data into charts and graphs created and fine-tuned by the user. That can turn thousands or hundreds of thousands of records into simple, colorful charts that highlight data patterns by region, date, product, numbers--virtually any way the user decides. A basic premise of the field of data visualization is that information that might have been buried tends to jump out much more readily when it's presented graphically."Linda L. Briggs
“U of Tennessee MBAs See the Light with Data Visualization Software” May 2007
Microsoft
"At Microsoft, we use Excel spreadsheets and Pivot Tables to perform detailed analysis; however, Tableau has enabled us to bring analytics to a completely new level. Our ability to evaluate five, six or seven dimensions visually greatly expanded our ability to have insight on trends and outliers within the data."Taylor Hawes
Controller, Global Platforms
CT Corp
"Data analysis is a skill set that we continue to develop and improve. Thanks to Tableau, our people are intrigued to spend more time on data analysis and less time on learning abstract constructs."Venkatesh Ramakrishnan
Director Software Engineering
Enterprise Systems
"Tableau 4.0's usability enhancements significantly lower the bar for entry to data visualization and make customizable end-user analysis easier to share."Stephen Swoyer
"Tableau Enhances Data Visualization Usability, Communication, Collaboration"
Predicta
"I’m falling in love with Tableau as each day goes by …"Phillip Klien
Perceptual Edge
"One of the great benefits of Tableau from the beginning has been its visual crosstab display, which allows you to visually display and compare information across multiple dimensions simultaneously as a matrix of small graphs."Stephen Few, Perceptual Edge
Visual Business Intelligence Newsletter April 2007
DM News
"Tableau is designed to make it very easy to see the results of changing one data element at a time, for example to find whether a particular variable helps to predict an outcome. For instance, analyzing the price of a condominium, and adding variables like square footage, number of rooms, number of baths, location, etc. to see if they explain differences in the sales price."
David Raab
“Tableau Software can help marketers get the picture”
Predicta
“Data visualizations can now be created in any number of ways based on the customer’s needs and not on the technical limitations of software. Now, our reports can do more than just show information. With Tableau, reports are richer, more interpretable and more inclusive. Time to market for our solutions has decreased while the quality of the reports generated by our clients increased.”Phillip Klien
CTO
Region4
“Tableau has allowed us to look at data in ways we had never even imagined. We can now develop products and services that bring our clients added value and the ability to truly make sense of the mountains of data they are forced to deal with. Tableau has opened the door to endless data analysis opportunities for Region 4, and our clients are the beneficiaries. Truly, a win-win situation.”Cecil Mardis
Technical Specialist
Info World
"There’s a lot of room to expand end-user deployment of BI and other analysis software, and Tableau’s new offerings strip away some key barriers to that goal. Very easy to deploy and relatively smooth to use, this model is like no other BI product, and it will make many shops rethink the way they roll out BI. "Jeff Angus
InfoWorld
Amica Insurance
"We routinely analyze inbound advertising and direct mail calls by campaign source, geographic origin, time zone, call duration, day, week, month, day of the week, hour of the day, etc. The task is tedious and time consuming. With Tableau, we are able to produce more visually appealing analysis at a fraction of the time that we used to spend."Yiguang Qiu, Ph.D.
Market Research Dept
Goodwill Industries of San Francisco, San Mateo and Marin
“I installed your demo last night. What an experience. Within 10 minutes, without ever using the product, I was able to generate the analysis we have wanted for more than 2 years. Nobody had the time to figure it out in Excel. Tableau rocks!Noah Austin
Director of Marketing
University of Louisiana
“We can now load new data and essentially click and print. Adding new tables, graphs, and different views is so much easier now!”Robin Logan
Executive Director of University Planning and Analysis
Madrona
“Tableau is a fantastic tool that can show analysts the impact of business activities, from new product launches, to marketing campaigns, to customer service initiatives."Scott Kostojohn
Madrona Solutions Group
Charles Schwab
"I am just beginning to use Tableau a good deal, and find it so amazingly user-friendly. I adore it."Hildreth Wilson
Analyst
Nicholas Goodman on Business Intelligence
"Tableau is an up and comer for taking something commoditized (software to turn data into insight) and making it fun to use and leaving users with a desire for more. Kudos to Tableau."Nicholas Goodman, Bayon Technologies
"Business Intelligence: Experience vs Sexy"
SearchSQLServer.com
"Gold Award in the SQL Server Products of the Year 2006 General category… Tableau helps make visualization easier because it can turn data into live pictures and create different formats in which to analyze data. It uses a simple drag-and-drop metaphor and raises different questions until the answer becomes clear… One of our judges said, "It can certainly make data analysis very simple and intuitive." Not only did this Windows-based product earn its highest mark for ease of integration, but it also earned great scores for innovation, performance, functionality and value."SearchSQLServer.com
SearchSQLServer.com
National Financial Partners
“Tableau is a great tool to let you get the information out of your data. Using Tableau, I am able to quickly drill down into large sets of data and find relationships that would have taken 10X as long with traditional query tools.”Brandon Nichols
Assistant VP, Firm Technology
DePauw University
"Tableau is like a drug for data geeks like me!"Dr. William Tobin, Ph.D.
Director, Institutional Research
Datadoodle
"I’m a beginner with the Tableau tool, so I can’t claim any affection for it of my own. But I see already that it has all the makings of a tool that I learn to rely on and, yes, love. Few of the many users I’ve listened to have used that word—it’s not really “professional”—but I recognize in their stories that same devotion and respect I’ve felt for well-designed, simple and responsive machines that speed you along to wherever you want to go. Imagine it: an inexpensive piece of software that digests whatever data you feed it, that you can learn quickly, and that then helps you reveal the data’s story the way we all understand it best, visually. What you realize at a glance is often surprising, gut-wrenching or thrilling."Ted Cuzzillo
"Radical BI"
Coca Cola Enterprises
“Took the (on-demand Jedi) course today. Absolutely fabulous! Learned lots of new things.”Andrew Kriebel
Manager of Forecasting and Planning
Prime Resources
"Tableau has taken something extremely complex and made it simple."Rick Brenner
CEO
FiberTower
" Five minutes into using Tableau we knew we had found a mission critical product. Today, Tableau helps us visualize endless data, perform real time and value adding sensitivity analyses, and determine where we will invest substantial operation capital. We are able to look at 3x- 4x the number of scenarios than we were able to previously. The return on our investment in Tableau occurred during our first project investment. "David Leeds
VP, Sales Operations
First American Corporation (FAF:NYSE)
"Tableau is business intelligence show and tell. It shows you the story that’s hidden in your data then helps you tell it to others in a clear and compelling way!"
Cathy Rooney
VP, Operations
HTM Corporation
“People using Excel PivotTables for analysis take note. If you use Tableau once, you’ll never use an Excel PivotTable again. Tableau is great for analysis and even makes the work fun.”Bill Attridge
President
Rosenblatt
“The basic philosophy in our business is exceeding our customers’ expectations in all we do – whether it’s trading, analysis, or execution consulting. It is a pleasure to find like-minded solution providers because Tableau has certainly exceeded our expectations.”Scott R. Burrill
CFA Director, Rosenblatt Securities
Jacksonville State University
“When we demonstrate Tableau using a Master Schedule database that allows us to visually show courses, how many students registered and how many credit hours were generated, we hear actual gasps and awwws from the audience.”Alicia Simmons, Ph.D.
Director, Institutional Research and Assessment
B*Eye Network
"Tableau Software is uniquely capable of displaying complex quantitative relationships."Stephen Few
2006 Data Visualization Competition
eWeek
“The basic problem with most business intelligence applications is that they are too difficult to set up and use. As a result, IT people spend a massive amount of time and money setting them up only to find that a very small set of the end user population has the skills to master the application. The good news is that providers of business intelligence applications are starting to make some progress on the problem. Tableau Software is rolling out a 4.0 release… What all this amounts to is a major step in the right direction towards developing the next generation of business intelligence applications.”Michael Vizard
"Taking a More Visual Approach to Business Intelligence"
Campus Technology
"’The whole point (of analytics) is to use the data to make better decisions.’ And that, (Professor May Holcomb) said, is what Tableau has allowed students to do, by making data manipulation far easier. ‘With Tableau, you just click and drag.... What would have taken somebody maybe hours [to prepare a query in Access] will take minutes in Tableau.’”Linda L. Briggs
“U of Tennessee MBAs See the Light with Data Visualization Software” May 2007
Marketingmonger
"Tableau is a visual analytics tool and absolutely stunning. It makes the analyst in me want to cry tears of joy."Eric Mattson
Managing Director
CIC
"Combining Tableau with integrated web-based administrative packages, such as alio and Infinite Campus, provides our customers the ability to quickly access and gain a deep understanding of their data. Having this knowledge visually available benefits key decision makers in identifying trends and putting their data to work!"Steve Bohlender
Executive Vice President
Intelligent Enterprise
“Somewhere between dead-simple Google Maps and sophisticated packages like MapInfo and ESRI: That's the target that Tableau Software set for itself in incorporating geospatial analysis features into Tableau 4.0, the latest upgrade of the vendor's desktop and server-based data visualization software.”Doug Henschen
"Tableau Takes on Geospatial Analysis"
TDWI
"Tableau delivers a host of niceties, including support for rich formatting, free-form annotations, and—chiefly—a new Dynamic Dashboards component."Stephen Swoyer
“The Dashboard Reloaded: Tableau Touts Version 3.0 Release”
Network World
“(Tableau Professional Edition Version 2.1) is one of the finest applications we've seen this year. It is amazingly fast; has a well-designed user interface that is remarkably intuitive; and, considering its complexity, it is stunningly bug-free! These are trivial examples of what Tableau can do, however. To appreciate how powerful the software is, check out the product tour."Mark Gibbs
“Tableau: PivotTable on steroids”
DM News
"It’s a rare genius who can stare at rows and columns of numbers and see the underlying patterns. Most people do better with visual presentations, for example, graphs, that illustrate the patterns directly. But creating effective data visualizations is difficult… Tableau Software addresses both software and user skills. Tableau provides a rich set of visualization features, makes them easy to use and offers automated guidance in selecting techniques."David Raab
“Tableau Software can help marketers get the picture”
Datadoodle
"I often have to suppress a question while I listen to pitches for BI ‘solutions.’ I want to interrupt and ask, ‘Hey, isn’t most of what you’re saying just bullshit?’ I’ve found an exception. That voice didn’t even make a peep Sunday as the three-day Tableau Software user conference unfurled in Seattle. Last night at a reception at the Edgewater Inn overlooking Puget Sound on a rare sunny day, I listened to Tableau staff tell me about their visualization software. Not once did I feel that restless need for more air."Ted Cuzzillo
"User conference with a view"
O’Reilly Media
"Tableau is a welcome tool in the arsenal of an analyst working on dimensional data. We had the software up, running, and analyzing data within minutes. Using Tableau's graphical crosstabs metaphor is intuitive; an analyst can quickly spot interesting trends. With Tableau, the MySQL platform just got more valuable."Roger Magoulas
O’Reilly Media
Quest Diagnostics
"I'm doing more and more with Tableau, having a lot of fun with it, and producing some pretty interesting analyses. Frankly, it makes me look smarter than I am."Dr. John Nakamoto, M.D., Ph.D.
Managing Director
Greater Iowa Credit Union
'I am blown away by your software. It has opened a whole new world of analysis for me.'David Lister
Corporate Modeling Officer
Hyperion
"Our customers are interested in giving business users more effective interfaces... By providing a visual analysis window into Essbase... Tableau is adding significant value to our suite of applications in the Hyperion BI Platform."Robert Gertsen
Chief Development Officer
Campus Techology
"Intuitive and user-friendly. Tableau Software, for one, takes data that have been structured for multi-dimensional reporting and provides a drag-and-drop style interface that helps end users intuitively create a variety of sophisticated visualizations."Graham Tracey
"Visualize This" May 1, 2008
Sandiego.com
"This is some software you've got here. I just discovered the power of Show Me to analyze data with different views and the 'export cross tab to Excel' function. I'm hooked!"Mark Burgess
CEO
Kwantum
"Tableau quickly produces meaningful and high impact views of complex data that our customers find invaluable. Tableau is perfect—it provides an elegant view of nearly any question our clients ask of the data."Piotr Motyka
Principal
CFO Magazine
"How good is Tableau? In terms of generating useful, multidimensional visual analysis, it's like going from an Etch-a-Sketch to Industrial Light and Magic. Quite simply, it's the best piece of software CFO has run across in years."Esther Shein
“What's Hot This Summer”
TDWI
"If you think that citizen groups have already found all willing recruits, Heinrich may have a new lure: exploring visualized data can be fun. ‘When you're in Tableau, your ability to wander through a dataset is increased dramatically. You can do analysis you wouldn't even think of doing otherwise,' he says."Ted Cuzzillo
"Government 2.0: Empowerment with Information, BI Style"
University of Tennessee
"I just can't say enough good things about what I think about the tool. If the university hadn't bought this for me, I would have written a check for it, quite frankly."Professor Mary Holcomb
as quoted in Campus Technology, May 2007
Microsoft
“Microsoft recognizes Tableau Software as a new Microsoft Gold Certified Partner for demonstrating its expertise in providing customer satisfaction with Microsoft products and technology."Allison Watson
Vice President of the Worldwide Partner Sales and Marketing Group
CIC
"Our customers are looking forward to using Tableau Server; making their information accessible on the web, with real-time updates to district administrators, building principals, and board members."Steve Bohlender
Executive Vice President
Datadoodle
“The world will be at Tableau’s doorstep soon enough… If I had to boil down all the stories I’ve heard so far from users about Tableau software, it would go like this: We heard about it or found it somewhere, perhaps by chance. We had data to analyze, and someone said let’s try that visualization thing you have. Wow, in a day or so we had figured out something astounding about the data. We’ve been using it ever since.”Ted Cuzzillo
"Tableau is the new Apple"
SQL Server Magazine
"Winning gold in this year's Business Intelligence and Reporting category is Tableau Software's Tableau visual analysis and reporting solution."August 2007
“SQL Server Standouts - 2007 Editor's Choice Awards honor 17 exceptional SQL Server products”
Norbridge
“Tableau allows me to quickly explore a client’s data and uncover some of its key messages. Presenting those insights to a client promptly allows me to build my relationship with that person and helps us both focus on the key issues in the project.”Principal and CIO
Tom Keane
DM News
"Setting Tableau apart is its simple creation of graphical — as opposed to tabular — reports, combined with built-in intelligence to recommend the most effective formats for those reports. These recommendations, available at any point through a “Show Me” button, were consistently effective — and sometimes quite unexpected. Naturally, they follow the best practices defined by the visualization gurus."David Raab
“Tableau Software can help marketers get the picture”
Patterson Office Supplies
“Tableau helped me transform my analytics from dozens of convoluted, hard-to-read Excel PivotTables to a few vivid, flexible data visualizations that quickly highlighted my catalog’s strengths and weaknesses. I’ve got it to where people who aren’t even analysts can see the point.”Richard Giambrone
Senior Marketing Analyst
Region 4
"Tableau has allowed us to look at data in ways we had never even imagined."Cecil Mardis
Technical Specialist, Education Service Center
iBizInitiatives
"We help our clients build systems that integrate sales and marketing with technology and data. Combining Tableau with CRM packages, such as Microsoft Dynamics, provides our customers the ability to quickly access and gain a deep understanding of their data. Having this knowledge visually available drives revenue and return on investment."Jerry Weinstock
Business Technology Strategist
Adobe
"I am delighted to join the board at Tableau Software. It’s really exciting to join a dynamic team with inventive technology and plans for a family of great products."Dr. Charles Geschke
Co-founder, Adobe
Blastrac Manufacturing
“Tableau made an instant and dramatic improvement in how we distribute reports and analytics. Not only can people use richer analytics and drill down into trends and patterns for their area, but they can see better, more easy-to-understand visuals. As a result, we’re all understanding emerging issues sooner and solving them faster.”Dan Murray
VP & CIO